GENMAC

Laurel Steinfield, Martina Hutton and Mohammed Cheded invite you to submit yourmanuscript to the upcoming special issue “GenderS and Consumer Well-being” forthe Journal of Consumer Affairs. The aim of this special issue is to shed light on ‘invisible’ groups in gender studies in marketing, such as non-binary and genderqueer folks, with an emphasis on how marketplace […]

Research suggests writing groups are an excellent source of peer mentorship (Sarnecka, 2019). In the current cultural climate, it could be easy to become disconnected from other scholars on top of experiencing increased stress. To create a space for gender and marketing scholars to work on their research, we are introducing GENMAC Virtual Writing Retreats. […]

The 45th Annual Macromarketing Conference is moving online, featuring a session on Gender and Intersectionalities: Advancing Macromarketing Topics and TheoreticalPerspectives. The Gender and Intersectionalities session will take place on July 8th from 3:30-4:45 CST.  The session will be co-chaired by Laurel Steinfield (Bentley University), Nacima Ourahmoune (KEDGE Business School), and Pilar Rojas Gaviria (University of Birmingham). […]

We stand with the Black community in mourning the police-initiated murder of George Floyd—a man whose homicide highlighted a disturbing phenomenon of Black lives taken at the hands of law enforcement. We also acknowledge the senseless murder of Breonna Taylor at the hands of police who killed her in her bed while she was sleeping. […]