Hot off the press is new research titled “The Past and Future of Gender Research in Marketing: Paradigms, Stances, and Value-Based Commitments” by Lisa Peñaloza (KEDGE Business School), Andy Prothero (University College Dublin), Pierre McDonagh (University of Bath), and Kate Pounders (The University of Texas at Austin). This research is published in the Journal of Marketing. … Continue reading HOT OFF THE PRESS: “The Past and Future of Gender Research in Marketing: Paradigms, Stances, and Value-Based Commitments” in the Journal of Marketing
HOT OFF THE PRESS: “Space as a Resource in the Politics of Consumer Identity” in the Journal of Consumer Research
Hot off the press is new research titled “Space as a Resource in the Politics of Consumer Identity” by Andre F. Maciel (University of Nebraska–Lincoln) and Melanie Wallendorf (University of Arizona). This research is published in the Journal of Consumer Research. See below for a summary of the article. Congrats to these scholars on their publication! … Continue reading HOT OFF THE PRESS: “Space as a Resource in the Politics of Consumer Identity” in the Journal of Consumer Research
Hot Off the Press: “The Structural Oppression of Women by Markets: The Continuum of Sexual Violence and the Online Pornography Market” in Journal of Marketing Management
Hot off the press is new research titled "The Structural Oppression of Women by Markets: The Continuum of Sexual Violence and the Online Pornography Market" by RMIT University scholars, Laura McVey, Lauren Gurrieri, and Meagan Tyler. This research is published in the Journal of Marketing Management. Abstract: This paper assembles emerging scholarship attendant to the marginalisation … Continue reading Hot Off the Press: “The Structural Oppression of Women by Markets: The Continuum of Sexual Violence and the Online Pornography Market” in Journal of Marketing Management
Hot Off the Press: Gender as a Critical Perspective in Marketing Practice
"Gender as a Critical Perspective in Marketing Practice" by Susan Dobscha (Bentley University) and Gry Hongsmark-Knudsen (University of Southern Denmark) in the Oxford Handbook on Consumption, edited by Frederick F. Wherry and Ian Woodward. Abstract: This chapter argues that marketing naively adopts gender theories from other fields that perpetuate outdated stereotypes. This is demonstrated by means … Continue reading Hot Off the Press: Gender as a Critical Perspective in Marketing Practice
Hot Off the Press: Research on ‘Sexualised Labor in Digital Culture’ Published in Gender, Work & Organization; Featured in News
Hot off the press is new research from Dr. Jenna Drenten, Dr. Lauren Gurrieri, and Dr. Meagan Tyler in the journal, Gender, Work & Organization. This research was featured in the news, in The Conversation, Sociology Lens, and other media outlets. The abstract is below. You can access the full paper here. Sexualized labour in … Continue reading Hot Off the Press: Research on ‘Sexualised Labor in Digital Culture’ Published in Gender, Work & Organization; Featured in News